

leave it to the urban outfitters, inc. to waltz into the overwhelming world of weddings with an abundance of grace, eclectic style, and charm. on february 14th, a day centered around love & all things romantic, they will unveil BHLDN, their newest retail concept that will focus on offering essentials & details, both big and small, that will help brides-to-be make their wildest dreams come true.
honestly, if this were high school BHLDN would be the new girl that rolls onto campus mid-year and causes mouth's to drop, eyes to gaze longingly, and time to stand still. she'd be the apple of every boys eye & the girl all the rest of the girls wish they could be.
as far a companies go, i admire the imagination, ingenuity, individuality and smarts that spans the urban outfitters portfolio. they find a niche market and make it appealing to the masses. i'd pee my pants to have the opportunity to work here, specifically for what i envision BHLDN being. these jobs are highly sought out and coveted, but if/when they decide to make BHLDN's flagship in san francisco, i will find some way, some how, to waltz right into their heart.
**photos by: kyle erickson
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